As a young girl, Shira Barzilay fell in love with the smells of paint and turpentine wafting through the air of her aunt’s studio. With a love for storytelling, Barzilay explored various avenues of self-expression. Following her studies at the Shenkar College of Engineering and Design, the young artist embodied a ‘more is more aesthetic. Over time, she understood that through her work, she could say more by doing less. Her journey began to manifest as she incorporated a subtraction methodology into her work. “Minimalism is not about being economical, it’s about precision,” explains Barzilay. At the start of her newfound appreciation for minimalism, Barzilay endured growing pains of removing elements from her work, until she reached a point where the initial draft didn’t consist of many lines to start. Using Picasso as her guiding light, Barzilay shares his belief, “Art is the elimination of the unnecessary.” Barzilay primarily creates digital prints, in an attempt to reveal the unseen.
Her work has been featured in publications such as Vogue Portugal, GQ Magazine, Harpers Bazaar, and Forbes. She has collaborated with brands Scotch and Soda, Net-A-Porter, and most recently launched a sleepwear collection with ZARA.
Thanks to Instagram, the Koketit community spans across the globe and includes Mexico, Finland, and Afghanistan.